Introduction


On June 28 and 29, the entire town of San Anselmo will kick off its 25th anniversary celebration of its popular and award-winning San Anselmo Art & Wine Festival, presented by the San Anselmo Chamber of Commerce.
This vibrant summertime festival is situated in the picturesque town of San Anselmo in the heart of Marin County with breathtaking views of Mount Tamalpais. Some 50,000 attendees come each year to view original artwork by 200 celebrated artisans; sample gourmet wine and food; attend performances by acclaimed entertainers; and visit the childrens’ art activities and rides.
As the Chamber’s largest fund-raising event of the year, all proceeds go toward underwriting programs that bolster San Anselmo’s economy and support local businesses, including: emergency services, high school internship programs, the biannual San Anselmo Business & Visitor’s Guide, business advertising programs, post-event sidewalk cleaning, the San Anselmo Holiday Gift Guide, Santa’s Holiday Lighting Festival, and much more.
What’s New for 2008: New event producer, Eckerstrom Productions, aims to make the 2008 festival the most successful one yet. Here are just a few of the changes planned:
  • Boosting pre-event advertising, promotion and PR efforts
  • Increasing sponsorship value—with many new participation benefits
  • Soliciting more local business participation and community partnerships
  • Applying a more rigorous jury process—to select the highest-quality original art possible
  • Putting the “wine” (and beer) back into the “Art & Wine Festival”!
  • Signing more top-name entertainment
  • Locking in a more convenient date—to guarantee more visitors
  • Offering a more economical vendor fee structure
  • Remapping the layout, to draw traffic to all corners of the festival
  • Power-washing the sidewalks after the event
Revving up Our Sponsorship Returns on Investment: Increase your company’s name recognition, and market to thousands of potential customers, all while supporting your community. There are several inexpensive ways to participate (see details below) with many new and enhanced benefits for 2008. For information or questions about sponsorships, please contact Alaina Yoakum at 415.706.8121 or yo.alaina@gmail.com.
Merchant & Sponsorship Opportunities
This document includes:
- Highlights of the San Anselmo Art & Wine Festival
- Publicity Plan for the Festival & Sponsors
- Information on Merchant Opportunities
- Details on the 2008 Sponsorship Packages
- 2008 Sponsor Application
- Merchant Tent - Show Registration Application